Product Of the Month – L’Incroyable BlowDry



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We couldn’t help but swoon after seeing the new Kérastase video on YouTube, ‘Visions of Style 2, 1 Woman. 10 Looks. ft. Anja Rubik’.

The Video showcases the new L’incroyable BlowDry lotion and all it can do. It literally takes Anja from sleek and smooth, to free flowing bouncy curls and we can’t get enough of it.

The Kérastase Couture Styling Range introduces this miracle reshape heat lotion. Redefining heat-styling with long wear hold and repositionable shape control. It contains Thermo protection up to 230ºc. Controls the look of frizz for 96 hours in 80% humidity (which is perfect with the wether we’ve been having!), and also reactivates with heat tools even at low temperatures*, meaning you get a lot of style for your money. What more could a girl need or want!?